Marketing for municipalities | Interactive task 4 | Designing Engaging Municipal Website

A municipal website is the digital face of your community.

Conducting a website usability test ensures the website is user-friendly, accessible, and informative. Involve local volunteers for real-time testing of the site, seeking feedback on navigation ease, content clarity, and overall design.

Organize a “Website Testing Day” inviting local residents to navigate your municipality's website and complete specific tasks, noting any issues or difficulties. Utilize the feedback to enhance the website’s functionality, ensuring it efficiently serves the community’s needs.

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